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SCHENECTADY, N.Y. — Insomnia Cookies, the beloved, cult cookie brand known for serving warm cookies all day and late into the night, announced its grand opening events for this week at its new location in downtown Schenectady. The new bakery will be located at 118 Jay Street across from City Hall.
Here to the rescue when that craving for something sweet hits (even at 3 a.m.!), Insomnia Cookies offers in-store, pickup, and delivery options for customers to experience the company’s signature warm, delicious cookies. From the Classic Chocolate Chunk cookie to favorites like Snickerdoodle and Confetti Deluxe, decadent brookies, brownies, and blondies, a full slate of vegan options, and a frequently-rotating limited-edition menu, the brand’s offerings satisfy every sweet tooth – warm or cold.
“The Schenectady community has been nothing but welcoming, which is why we’re so eager to officially open our doors this week” said Sophia Hutchens, District Manager, Insomnia Cookies. “Bringing our freshly baked and warm cookies to downtown is an exciting opportunity to connect with both locals and visitors here in the Capital Region.”
The Ribbon Cutting will take place on Thursday, April 17 at 11:00 AM, in partnership with Metroplex, the Downtown Schenectady Improvement Corporation (DSIC) and Discover Schenectady, to officially welcome Insomnia Cookies into the Schenectady community. The Grand Opening will take place on Saturday, April 19, from noon until 3am.
“Jay Street really is the ideal destination in the Capital Region for Insomnia Cookies,” said Todd Garofano, Executive Director of Discover Schenectady. “It’s fun branding combined with a quality product and that is a perfect fit for our growing downtown.”
On Saturday, April 19, Insomniacs who visit the new Schenectady store and sign-up for Insomnia Rewards* will receive 1 FREE Classic cookie (no purchase required) in-store. For more information on Insomnia Cookies, please visit www.insomniacookies.com.
*For new Insomnia Rewards members – Customers can sign up online or in the app. Customers will need to enter their mobile number, first and last name and email address to create an account. Inside Insomnia Rewards, customers will be able to easily track their points status, redeem available rewards, access their surprise offers and easily reorder their favorite menu items.
About Insomnia Cookies
Insomnia Cookies is a rapidly expanding late-night bakery concept headquartered in Philadelphia, PA. Founded at the University of Pennsylvania by then-student Seth Berkowitz, Insomnia Cookies has been feeding the insatiable hunger of loyal Insomniacs since 2003. Today, with more than 300 locations nationwide, Insomnia Cookies offers a wide variety of delicious cookies, ice cream, and other sweet treats in-store, for local delivery, and nationwide shipping. Details about Insomnia’s menu, delivery, and nationwide shipping options can be found here (late-night delivery until 1 a.m. or later). To place an order or learn more about Insomnia Cookies, visit www.InsomniaCookies.com. Keep up-to-date on the latest cookie news and grand opening deals by following Insomnia Cookies on Instagram, Facebook, Twitter, and TikTok.